how this worksThis Works' formulations are crafted to support the body’s natural circadian rhythm - backed by science and rigorously tested through clinical studies, fMRI brain imaging studies and user panels.
As a science-first brand, we take a multidisciplinary approach, drawing upon the disciplines of biochemistry, neuroscience and the social sciences to guide our content and product development processes.
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neuroscience
As early pioneers in the field of neurocosmetics, This Works has been working in collaboration with Professor Gaby Badre (MD, PhD, associate professor, neuroscientist & medical doctor) since 2017, to conduct neuroscientific research - including investigating the impact of aromas, topical cosmetics and touch on the central and peripheral nervous system.
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circadian rhythm
Our formulations are informed by the latest circadian rhythm research, ensuring they work in harmony with the body’s natural rhythms to support optimal skin functionality.
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Superblend
At the heart of each product is a Superblend; a three-element ingredient system made up of naturally-derived and scientifically-proven ingredients at therapeutic levels.
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psychology
We work with clinical psychologists to ensure that our products and our content do no harm and deliver a positive benefit our community.
As early pioneers in the field of neurocosmetics, This Works has been working in collaboration with Professor Gaby Badre (MD, PhD, associate professor, neuroscientist & medical doctor) since 2017. Professor Badre and his team at Swedsleep Sweden have conducted a suite of studies on our behalf, including functional magnetic resonance imaging (fMRI) and an electroencephalogram (EEG) to measure brain activity, and polysomnography and neurography to measure sleep activity in a clinical setting published peer reviewed paper. (Chem. Percept. 13 93—105 (2020) Ackerley, R., Croy, I., Olausson, H. et al.). This pioneering research has led to the development of This Works' Functional Fragrances.
At the heart of each product is a Superblend: a three-element ingredient system made up of naturally-derived and scientifically-proven ingredients at therapeutic levels.
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discover moreWe apply neuroscience to the art of olfactory wellness to create Functional Fragrances that stimulate the release of neurotransmitters, influencing your mood, behaviour and sense of wellbeing.
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discover moreEach superactive is selected for its superior ability to protect, support or enhance our solutions for sleep, skin and wellness based on the body's chronobiology.
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discover moreWe only use high-grade botanical oils that harness the power of plants and work in harmony with your skin to deliver nourishing, restorative and protective properties.
We all operate on a 24-hour cycle known as the circadian rhythm, regulated by internal biological clocks. At the helm is the “master clock,” located in the brain, which governs various physiological and behavioural functions—such as temperature, hormone release, metabolism, sleeping and cognitive function—to be more efficient at certain times of the day. Our formulations are guided by the latest research to ensure our skincare and wellness solutions deliver exactly what your skin needs—at the right time.
We believe our customers are the ultimate judges—only they can decide if 'This Works.' Our dedicated testing system has been in place since the brand's inception to ensure our products deliver on their promise, every time. In addition to extensive user testing (over 70% must say 'This Works' before launch) our products undergo rigorous testing in scientific studies, including clinical trials and fMRI brain imaging.
We believe beauty brands can play a powerful role in society, which is why we collaborate with clinical psychologists to ensure our products and content provide a positive benefit to our community. We strive to offer a balanced perspective and have worked with accredited psychologist Lauren Baird to explore science-backed techniques for building resilience, managing emotional load, and accessing daily glimmers of joy—helping to cultivate a sense of balance amidst life’s demands.
